About Me

My design journey began with a simple curiosity—how do digital experiences shape our everyday choices? Over the years, that curiosity evolved into a passion for crafting intuitive, scalable, and impactful user experiences that drive both business and user value.
 

I’ve had the privilege of working across India’s leading digital platforms—India Today, CarDekho, Builder.ai, MX Player, and most recently, JioCinema and JioHotstar.
 

What fuels me is a mix of strategy and storytelling. I enjoy digging into user behaviour, aligning with business goals, and translating those insights into purposeful, delightful interfaces. From overhauling complex navigation systems to mentoring junior designers, I believe design is a team sport—and I play it with empathy, collaboration, and a strong bias toward action.
 

When I’m not wireframing or reviewing a flow, you’ll find me exploring design systems, decoding motion in UI, or sketching out ideas for the next “what if.”